Employer: Morgan Spencer Salary: £50,000 per annum Date Added: 29/12/2023 Senior Campaign Executive (6 months fixed term contract) £50,000 South West London (remote/hybrid)
I am looking for a Marketing Campaign Executive that has proven experience within strategic campaign management. You will be working for a trade representative body that provides certifications and support for professionals within professional employment.
I am looking for around 2 years experience minimum and you must have knowledge of the following:
Product marketing
Digital marketing and various marketing channels (exp of multimedia campaigns)
Events and the marketing thereof
Website content
Budget responsibility
External agencies
Brand management
THE ROLE:
This role is interviewing immediately for a stand-alone role for someone who is autonomous but will have excellent mentoring from the Head of Digital Channels and Marketing.
Run recruitment campaigns to attract new members.
Maximise online data collection for potential members via email newsletter.
Design and implement the renewals communication plan.
Identify, implement and test new ways of improving member retention.
Advise and support the development of membership types, group schemes and packaged services.
Develop and deliver a marketing strategy for the training course programme, conferences and awards.
Support the delivery of key events and advise on best practice.
Work with advertising suppliers to create and test campaign growth across paid media and oversee the execution, monitoring and delivery of performance using pre agreed KPIs and sharing key learnings to stakeholders.
Working alongside the digital channels team to review all campaign metrics and make recommendations for improvements.
Conduct research into how we are currently serving this target market.
Support product owners to produce comprehensive campaign plans.
Work with product owners to develop product specification/pathways.
THE PERSON:
2 years’ marketing campaigns experience
Proven experience of delivering effective multimedia marketing campaigns from end to end
Excellent written and oral communication and persuasion skills
Excellent copy writing and editing skills with a keen eye for detail
Ability to analyse complex statistics, drawing out trends and investigating causes
Experience of managing multiple priorities
Ability to work collaboratively within a matrix structure
Personal drive, commitment and enthusiasm
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EQUAL OPPORTUNITIES Morgan Spencer Recruitment is committed to equal opportunities and actively seeks applications from all sectors of the community irrespective of gender, race, colour, nationality, ethnic or national origin, disability, marital status, sexual orientation, having responsibility for dependents, age, religion/beliefs, or any other reason which cannot be shown to be justified.
CONFIDENTIALITY: All applications are dealt with in the strictest confidence and will be processed in accordance with the Data Protection Act 1998
Morgan Spencer Limited, registered in England & Wales No: 4254114
